Motivate Your Sales Team!

International lecturer and winner of the World's Number One Retail Salesperson title, Joe Girard documented a lifetime of experience to share with you.

Joe Girard's story is one your people can relate to. He came up through the trenches and did exactly what his training materials teach your people to do.

Sell Like a Professional

Professional salespeople will take the time to obtain the information they need to match the right product for their customers by asking a series of questions. The purpose of these questions is to investigate the needs of the prospect and to get a conversation going. Of course, what he tells you will help you determineContinue Reading

The Power of Your Reputation

How you handle the people you care about most in this world—your family, your customers—has everything to do with whether or not they will stay with you or come back to you. People don’t forget how you treat them. Fortunately, you get to decide your own fate here. HERE’S THE LESSON: What people will thinkContinue Reading

Second Mile Rules for Success

You should always do more than you’re asked to do if you want to sell yourself successfully. Put forth a little extra effort. Go out of your way to help someone. If anyone asks you to go one mile, go with him or her two miles. On top of that, do it even if youContinue Reading

Organize a List of Priorities

To me, living life with purpose is what makes it special. Give your life meaning—organize a list of priorities! Don’t just do it for you—do it for your family! Without organization you have chaos. No matter how positive you are, if you don’t have some kind of organization and plan for your day, time willContinue Reading


Building a Solid Base of Customers

Good customers are a lot like an oasis. Once you find them, they’re precious. They should be like water in the desert to you, a matter of life and death. You’ve worked hard to find them and make them yours. You never want to lose touch with them, stay out of contact with them, orContinue Reading

Pay Attention to Details

Selling is like an espionage game. If you want to sell something to someone, you should find out all you can about that person. Write down his name, address, and phone number, along with whatever information you picked up about them in your conversation. Where he works, how many kids they have, hobbies, and whatContinue Reading


Reverse Negative Attitudes

A positive attitude in life is what motivates and moves you toward your goals. It is most important when you’re faced with obstacles you just can’t control. Deciding on having a positive attitude everyday is something you can control. One question that I am asked all of the time is “How do you stay soContinue Reading

You are an Original

It all begins with how you think about yourself. For years I’ve told my readers and those who’ve attended my lectures: “You are number one, numero uno, the most important person in the world. Remember that as number one you’re the cream of the crop, and the cream always rises to the top. But youContinue Reading


How Lasting Success is Achieved

How you handle the people you care about most in this world—your family, your customers—has everything to do with whether or not they will stay with you or come back to you. People don’t forget how you treat them. Fortunately, you get to decide your own fate here. Building a power reputation is a significantContinue Reading

Providing Outstanding Customer Service

I know firsthand that people are willing to pay a premium for outstanding service. Again and again, I’ve been told, “Joe, I shopped around before coming to see you, and I’ve got you beat by a hundred bucks. But I’m going to buy from you because there’s one thing nobody else can give me, andContinue Reading