Motivate Your Sales Team!

International lecturer and winner of the World's Number One Retail Salesperson title, Joe Girard documented a lifetime of experience to share with you.

Joe Girard's story is one your people can relate to. He came up through the trenches and did exactly what his training materials teach your people to do.

You Are What You Think You Are

As the saying goes, “You are what you think you are”. Regard yourself as the best and that good is going to come your way. It won’t be long before you find others sharing those same positive attitudes about you, what you do and what you stand for. Mentally wipe out any thoughts of failure.Continue Reading

Learn Your Customers Needs and Wants

Satisfied customers are your best bet for FUTURE sales! When making up a customer file after the sale, put down everything you notice about your customer or prospect. I mean everything: kids, hobbies, travels, whatever you learn about the person. It gives you ways to talk to them about things in which they are interestedContinue Reading


Do More Than What is Expected

The willingness to walk two miles with a customer instead of the one that was required is what helped to bring my customers back again and again. No wonder my repeat business was 65 percent. It’s what made me number one. Doing more then what is expected is what gets and keeps a sale. That’sContinue Reading

Sharpen Up Your Image

If you take the time to study today’s successful men and women, you will note, almost without exception, that regardless of whether they’re in the medical field, law, education, retail sales, service or construction industries, they all look a little bit more businesslike in their appearance. They always stand out, looking well groomed and confident.Continue Reading


Reduce the Number of Objections

One way to reduce the number of objections you encounter is to give a thorough sales presentation! The more complete one is, the more clearly the buyer will understand your offer, which in turn will provide him with more reason to make a positive buying decision. You must inform prospects about how they can benefitContinue Reading

Speech is Silver and Silence is Golden

My message is all about people–how to reach them, and how to touch them deep down inside in their innermost secret place where all their important decisions are made. I know them well because I listen to them with my entire being! You must make an honest effort to pay attention to what is beingContinue Reading


The Influence Your Customer Has on Others

Everyone knows 250 people in his or her life that they can influence with their opinions and experiences-250! And that’s probably the bare minimum. This means that if you see 50 people in a week, and only two of them are unhappy with the way you treated them, at the end of the year thereContinue Reading

Make a Healthy Choice

To me, good health is not about a race to become smarter or stronger than the next guy or gal. It’s not about being healthier than someone else. The contest I’m talking about is only between you and yourself. God didn’t make us all the same. Each one of us is unique. We weren’t allContinue Reading


Work When You Work

Time wasted cannot be regained. It’s a cancelled check – worth nothing. I guard my time like it was gold. In fact, to me, it’s worth even more than gold because you can’t buy a sack of time with a sack of gold. That’s why I don’t like distractions in my life. I know theyContinue Reading

Keep Your Word and Tell the Truth

Whatever a customer’s experience is with you, that’s the impression they will communicate to everyone they know! This is a classic case of where Girard’s Law of 250 kicks into high gear. If you’ve been less than above board with them, especially on what they paid you for something, it could cost you. Your reputationContinue Reading