Motivate Your Sales Team!

Winner of the World's Number One Retail Salesperson title, Joe Girard documented a lifetime of experience to share with you.

Joe Girard's story is one your people can relate to. He came up through the trenches. His training materials will challenge you to "become the person you have always strived to be".

Prospect for Customers

Do all your friends and relatives know where you are working these days? You’ve got an address book or contact list with their names. That’s a prospect list that I’m sure you already know about. But what have you done lately to be in touch with them? What are you doing to bring them in?Continue Reading

Being Persistent

Persistence means being a leader in your own successful life, not a follower. Don’t follow trails, blaze them. Of course, that means you’ve got to know where you’re going. A sign in my office reads: “The whole secret of life is to know what you want, to write it down and then commit yourself toContinue Reading


Take Control of Your Fate

We all have a desire to satisfy our needs and be successful, even in the face of adversity. Inside each of us, there is a voice that creates the urge and desire to succeed. A positive attitude always listens to that voice. It is what moves you forward toward your goals. The most important reasonContinue Reading

The Customer is King

Treat your customer as King. Winning lifetime customers isn’t based on a single mammoth act. Service problems and other customer complaints are a normal part of all business, regardless of what you sell. If you handle them properly, they can help you sell a lot more in the future. I will go out of myContinue Reading


The Greatest Gift of All

Your life is about more than just your job. To live a balanced life, you must pay attention to everything that’s important to you. That’s how I do it. My approach is neat, orderly, and it works. I know exactly what I expect of myself and when–and so does everyone else. Here’s the kicker though:Continue Reading

You Are What You Think You Are

As the saying goes, “You are what you think you are”. Regard yourself as the best and that good is going to come your way. It won’t be long before you find others sharing those same positive attitudes about you, what you do and what you stand for. Mentally wipe out any thoughts of failure.Continue Reading


Learn Your Customers Needs and Wants

Satisfied customers are your best bet for FUTURE sales! When making up a customer file after the sale, put down everything you notice about your customer or prospect. I mean everything: kids, hobbies, travels, whatever you learn about the person. It gives you ways to talk to them about things in which they are interestedContinue Reading

Do More Than What is Expected

The willingness to walk two miles with a customer instead of the one that was required is what helped to bring my customers back again and again. No wonder my repeat business was 65 percent. It’s what made me number one. Doing more then what is expected is what gets and keeps a sale. That’sContinue Reading


Sharpen Up Your Image

If you take the time to study today’s successful men and women, you will note, almost without exception, that regardless of whether they’re in the medical field, law, education, retail sales, service or construction industries, they all look a little bit more businesslike in their appearance. They always stand out, looking well groomed and confident.Continue Reading

Reduce the Number of Objections

One way to reduce the number of objections you encounter is to give a thorough sales presentation! The more complete one is, the more clearly the buyer will understand your offer, which in turn will provide him with more reason to make a positive buying decision. You must inform prospects about how they can benefitContinue Reading